Hilltop Shop, a UK-based pet product brand, was facing a familiar hurdle: ineffective upsell and cross-sell strategies were capping their growth. Despite steady traffic, most customers completed purchases without discovering related or higher-ticket items.

That changed after integrating Pumper.

Simon Crawshaw, the store’s founder, implemented volume-based offers and product bundles that aligned perfectly with buyer intent. The result? An immediate boost in AOV and more impressively a 12% jump in monthly sales. What started as a tool to increase cart value became a core revenue driver for Hilltop Shop.